INTRATERRESTRIAL is an AR narrative experience about extraterrestrial communication that interweaves interactive augmented reality with cinematic story telling.
How? This AR experience was designed using Vuforia and ARKit in Unity. Users become the main character of the story and are initially guided through video with subtitles to act as their inner thoughts. Once the supporting character of HQ is introduced, instructions to find the next AR components are provided through her voice and UI elements on screen of the user’s device. The mechanics work like a scavenger hunt, inviting the user to explore their realities to progress through the story.
Why? This project seeks to push the boundaries of Augmented Reality not only in content but also in its purpose. Each AR segment of the story is designed to create a more seamless augmentation. Rather than having objects randomly appear in the user’s physical space, Intraterestrial seeks to change it before the user’s eyes. In addition, the AR serve as crucial plot points to drive the over arching story. While it embodies characteristics of the more passive experiences of video games or film, its ultimate goal is to combine the digital and physical realms to encourage users to actively venture out into New York City. For there may be extraterrestrials among us!
Intraterrestrial incorporates technical applications of Vuforia, ARKit, UI, 3D modeling, animation, texture mapping, image tracking, and ground plane recognition in Unity.
Read more about the development process here.